My profile is very conservative. I look for 8% to 12% per year with very low drawdowns for the bulk of my investing. I also look for non-correlated returns to the market. It is very easy to have a great run for long manager during an up market. That does not impress me. I can do that and do not need to pay 2/20 for that.
THAT sentence, ladies and gentelmen, pretty much concludes everything:
1) high Sharpe
2) non correlated to market
3) total return beating SP500 earnings yield+nominal growth on average long term
that's exactly what investors want from you. You can just call it Alpha. If you don't have alpha, there's no reason to pay you commissions. Everyone can buy&hold an index.