NFL opener ratings down big for second year in a row.
https://deadline.com/2018/09/eagles-nfl-kickoff-game-ratings-down-falcons-nbc-1202459228/
With a 13.4/5 in the metered markets, the post-midnight ending game is down 8% from last year’s kickoff
of September 7, 2017. In one of the lowest season openers ratingswise and facing portions of a cable news-covered rally by a very NFL critical President
Donald Trump, last night’s game is not only down from last year, but 2016, 2015 and 2014 – all of which saw successive declines.
With a 13.4/5 in the metered markets, the post-midnight ending game is down 8% from last year’s kickoff
of September 7, 2017. In one of the lowest season openers ratingswise and facing portions of a cable news-covered rally by a very NFL critical President
Donald Trump, last night’s game is not only down from last year, but 2016, 2015 and 2014 – all of which saw successive declines.
To add more injury to that, the 2017 8:42 PM ET-starting season opener between the victorious Kansas City Chiefs and New England Patriots ended up with a weak 7.7/29 rating among adults 18-49 and 21.8 million viewers. That was a double digit decline from 2016 and the worst total audience an opening game had since 2009.