Put a pin in this-- I have acupunture.
CrossFirst Bank continues to solidify its base in the Dallas area a little more than six years after announcing its intent to expand into that market.
The Leawood-based bank’s (Nasdaq: CFB) latest move was hiring
Jason Dudley as market president in Frisco, part of the Metroplex. The 15-year veteran has focused on midsize businesses and private wealth, and he will lead the Frisco market,
according to a release from CrossFirst.
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Dudley joins a growing Dallas-area team,
which CrossFirst started building in 2016 with the hiring of longtime Texas banker George Jones, brought on at the time to build a shareholder base, hire a team of bankers and find a place to buy or build a branch. By December of that year,
Jones had a Dallas market president in place along with a veteran team. Jones, who briefly was chairman,
died last year at 77.
By last year, CrossFirst had expanded its North Texas presence by opening an office in Frisco. Wanting to preserve the small-town feel of Frisco, the bank chose to operate it independent of the Dallas branch and
initially put David Williams into the role as market president.
Evidence of CrossFirst’s commitment to its Texas operations can be found in two key personnel moves.
First, it brought on
David Felan as a
Texas regional president to oversee both the Dallas and Frisco operations. Then, in June
when CrossFirst split the president and CEO roles for the first time, the bank promoted Dallas-based
Randy Rapp to become president.
CrossFirst,
which went public in 2019, has experienced a relatively meteoric rise. Founded in 2007, it hit $1 billion in assets by 2014 and
had $5.62 billion by the end of 2021. Its markets have grown to include operations in Kansas, Missouri, Oklahoma, Texas, and (
after a $75 million, all-cash acquisition in June) Colorado and New Mexico.
