Because it is "virtual", you imagine you can handle a 60% decrease of your position before a +70%. Well, try to short now SID with real money, and see if you are enough strong.No, shorting SID at $1.447 was a good idea, and it was also a good idea to short the stock at Friday's close of $0.97. It's down over 10% since then to $0.87.
Maybe it's possible that some traders have different timeframes, risk/return profiles and strategies to you.
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Or maybe just be patient, and short after a pullback (whatever your timeframe).
CM