Out of the box business? In case you are wondering, AAPL is not a software company but a hardware company. DELL is not even close to being a hardware company in the same league as HPQ and AAPL. All DELL does is take existing components, sticks a DELL label on it, puts them together and resells them at extremely low prices - kinda like WMT. It is a good trick because all they are selling is a service to those that don't know any better. AAPL and HPQ manufacture their own hardware to their own specs and are true hardware companies, although everyone outsources the actual components these days.Quote from jficquette:
I agree. Why not just license the technology to Dell and let them build and sell them and just get out of the box business?
John
I see a future though where there is going to be a surprise hardware maker, and few guess who it will be.
nitro