Quote from Thunderdog:
I suspect that you are right. However, I also suspect that some of the people who responded "Hell no" had a similar motivation in stirring up the hornet's nest. I think that a simple "no" would have been more credible. Are you "not going to buy the book?" Or are you "really, really, really not going to buy the book?" I'm guessing that both extremes, positive and negative, should be adjusted downward to arrive at a more plausible distribution.
But the point was that those who responded hell yes may have no interest in buying the book and those that responded "no" or "hell no" were probably genuinely uninterested in reading the book. This is about how many books he could sell, not how many he won't sell...or it could be that too.

His fund is all about how much money he's not making so why shouldn't his book sales be about how many copies he's not selling.
