Tarl,
The downturn was on 4 times the normal volume on no particular news. This means someone at a professional trading desk knows something that you dont and desperately wants out. They cant wait, they dont want to wait.
I feel that the stock might upturn again, but what if the news that the trading desk professionals know is really bad. Lets say they make an announcement of bankruptcy, that Vince is resigning or that some substantial fraud has occurred that the SEC is investigating.
My figures tell me that 3.5 is the bottom, however, I would not fade. I would wait for the following to happen:
1) Wait for the reasons of today's selloff come out and air themselves
2) Look for a rounded bottom or basing action.
3) Look for a true upturn on expanded volume.
This might be a buying opportunity, then again, it might be a situation similiar to OPBL, TWTR or Bally's. All of those stocks traded at much higher at one point, but now are facing bankruptcy.
I say to be careful about jumping in. When the stock does start moving up again, there will be time to jump in, but now the bottom can only be estimated through formulas of questionable theory.
Listen to Jesse, only buy when the price is moving up.