Hedgefunds comped against S&P is a red herring. Any institution investing in hedgefunds is already stock-β saturated. Of course they can get all the stock-β they want to for xx bips. They know that. They're looking at alternatives (hence the name) because they don't want more stock-β. The real comp is against the yield their excess cash would otherwise earn -- zero in the US, and negative in Europe.
Very articulate and well stated. I've been researching hedge fund performance since listening to an audio book for The Quants; it's been interesting to see the performance of the "all-stars" mentioned in the book since its publication. Like Boaz Weinstein, whose Sabra, managed to lose money in 2013, 2014 AND 2015 despite the S&P growing over 40% over that time. If you look at 2012 - 2016, the Barclays Hedge Fund index shows hedge have underperformed the S&P significantly except for 2015 (where they outpaced the S&P by about 1%). I read that there is an issue with the index that fund performance disclosure is voluntary and so the number reported may even be higher than it actually is. One thing hedge funds nail is the "sales" angle; they manage to get positive coverage for their name even if only one of their funds is outperforming, they make sure the financial press covers it.
This is an argument that hedgefunds themselves pose to justify their existence. Personally, I believe it's a good one for their existence. However, it doesn't justify their fees.
Hedgefunds comped against S&P is a red herring. Any institution investing in hedgefunds is already stock-β saturated. Of course they can get all the stock-β they want to for xx bips. They know that. They're looking at alternatives (hence the name) because they don't want more stock-β. The real comp is against the yield their excess cash would otherwise earn -- zero in the US, and negative in Europe.
Funds don't need to "justify" their fees, any more than the corner pizzeria needs to "justify" charging $2 extra for anchovies. If the buyer finds value, he purchases the product. If not, he doesn't. Again, the yardstick many institutions face is: zero or negative return on their sovereign-debt portfolio.
There are other asset classes with low or negative co-variance to the stock market but have either higher rate of returns or lower measures of risk such as standard deviation or max drawdown -- and sometimes they have both. From the period mentioned, hedge funds have averaged 3.35% return; if you look at the Vanguard intermediate term bond fund over roughly the same period, earned about 4.94%. (.. ) Bonds are one example of low covariance with S&P; there are other such as utilities stocks, sovereign debt, and on and on.
I think what you're saying is that if the marketing is good enough, there will be enough suckers in the market. And you're right. For a while. Unfortunately last two quarters have seen net outflows from hedge funds, over $20B.