TWTR

A perfect test of the wedge resistance today. These trendlines are all automatically generated with the option to change the system preferences as well to see different lines. In this case, these settings catch wedges often.
Screen Shot 2018-11-27 at 8.03.49 PM.png
 
Twitter appoints Google's Guy Schueller as new industry director of automotive

Danielle Szatkowski


DETROIT — Twitter Inc. appointed Guy Schueller as its new industry director of automotive to help automakers with their marketing campaigns.

The social networking company said in a statement Monday that Schueller will work to drive partnerships and revenue growth with automotive brands in the U.S., working with campaigns such as Mini's "Tweet to Test Drive." He will report to Rob Pietsch, managing director of technology, automotive and telecommunications, and is based in Detroit. His appointment is effective immediately.

"With Guy at the helm based in Detroit, we look forward to elevating the work coming from our team," Pietsch told Automotive News on Tuesday. "His deep industry experience, paired with the power of Twitter, will help auto brands connect with engaged, receptive audiences."

Schueller, 41, was formerly the automotive industry director for Google Inc., according to Twitter. For more than six years, he co-lead sales and operations teams within the U.S. automotive vertical, focusing on General Motors, Fiat Chrysler Automobiles and Ford Motor Co.

Earlier in his career, spent roughly two years at Microsoft as the global automotive industry insights lead and more than a decade at creative agencies, leading automotive-focused media and digital teams at both Publicis Groupe's Starcom for GM and Interpublic's Universal McCann for FCA.


An alumnus of Michigan State University, he graduated in 2002 with a bachelor's degree in advertising, according to his LinkedIn profile.

Schueller in a statement said, "It's a great time to be an auto marketer because the industry is in a transformation, and it all starts with genuine connections to consumers. Twitter brings exciting opportunities for brands to achieve their goals through creative solutions, and I'm thrilled to join the team."

https://www.autonews.com/marketing/...0f39-4529-98ac-1627820abbb2&itx[idio]=5844952
 
Twitter Pop

Twitter's shares soared 15.6% yesterday after a solid earnings report, closing at a nine-month high. President Trump claimed credit via a tweet, in which he also criticized the company, saying "they don't treat me well as a Republican. Very discriminatory." Trump later in the day met with Twitter CEO Jack Dorsey. AFP
 
Twitter Spies


Two former Twitter employees used their platform access to spy on Saudi dissidents on behalf of that country's regime, according to a criminal complaint. The Justice Department alleges that "Saudi agents mined Twitter's internal systems for personal information about known Saudi critics and thousands of other Twitter users." CNN
 
Back
Top