LOL...
Elon Musk's takeover was so poorly planned the company got locked out of its own Twitter account, report says
https://uk.style.yahoo.com/elon-musks-takeover-poorly-planned-060609304.html
- Elon Musk's first weeks as owner of Twitter have been mired in controversy and changes to the site.
- During the chaotic handoff, login details for the official @Twitter account weren't shared, Platformer reported.
- Twitter staff were locked out of the company's own social account for 12 days, according to Platformer.
During Elon Musk's chaotic Twitter takeover, login details for the company's official account weren't shared with new leadership, according to reporting by Platformer.
The $44 billion acquisition of the social media company has been disorganized, according to
employees and
experts alike, with reports of
mass layoffs that were in some cases reversed and
employees left "in limbo" about their working status.
Sources told Platformer, a newsletter run Casey Newton, former editor of The Verge, the login details for the official
@Twitter social account were among the details lost in the fray.
The Twitter team finally accessed its account on Wednesday, after about 12 days, Platformer reported, though the account has not posted since October 13.
Musk's purchase of the social media platform has been
mired in controversy for months leading to the
acquisition that was completed two weeks ago. In the days since,
advertisers and
influential users have been
leaving the platform, citing concerns over
rising hate speech and
changes to the user experience.
Among the recent inconsistent changes to Twitter — including the
rolled-back layoffs — Musk has also
implemented new rules about parody accounts and waffled back and forth on if
an $8 Twitter Blue subscription will give users a verification badge —
a feature that was suspended today — and
whether or not a
gray "official" check would replace the old verification system.
Musk and representatives for Twitter did not immediately respond to Insider's requests for comment.
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