Are you confident about the last point? Remember, we're talking about the high-end component of his brand, not the neckties and table lamps. Although his political base might, I doubt that people with money and a brain would buy into a "conspiracy" against him. His higher end clientele or target market can hardly be characterized as the "general public," and so I'm wondering how that component would come to view his brand against the background of his presidential campaign and behavior. Thoughts?