The only way the short and hold strategy can work is if you can predict the news flow well, otherwise it is just going to go up.
Being short and enduring the torture also hurts the trader in another way, it sucks up mental capital as all your energy tends to be drawn by plays. It clouds your judgement in other plays and the result if that you lose money in the shorts and miss/mismanage other plays because of the torture. I have been daytrading actively this year, I have to manage my 'mental capital' well, as a result I had to put this strategy aside. I might come back when the fundamentals matter again
Being short and enduring the torture also hurts the trader in another way, it sucks up mental capital as all your energy tends to be drawn by plays. It clouds your judgement in other plays and the result if that you lose money in the shorts and miss/mismanage other plays because of the torture. I have been daytrading actively this year, I have to manage my 'mental capital' well, as a result I had to put this strategy aside. I might come back when the fundamentals matter again