Quote from Pekelo:
The ET link in my earlier post showed a comparison between Blockbuster and Netflix accounting. Originally Blockbuster used the same, faulty accounting but they changed it eventually, I think in 2008. That affected their bottom line too. Sooner or later Netflix has to adjust too.
I don't think they raised prices out of greed. They were simply forced to do so, by the movie companies who are asking for bigger and bigger cuts and also starting their own similar services.
Unless the international business takes off really well, I can see this only going down...