I appreciate you comments and reply. Just one comment: Buy and hold 100 shares of the underlying and selling 1 contract put/call is not a valid one to one comparison but let's not argue I owe it to you to run some more tests/studies on shorting options.The markets are efficient - everyone including Tom agrees with that. End of story. There is no edge in selling or buying premium and the broker gets rich. Thats why they are setting up a broker cause greed has no end.
The people that make money understand that you have to make Money long term. Thats it. Tastytrade professes that selling premium creates more profitable trades over time within a limited sample which they curve fit for their goal. That is not a lie.(TastyTrade-OptionJive Today) What they dont tell you is that the fewer unprofitable trades kill your portfolio returns and cause margin calls at the worst time. You lose Money. That's it.
So, if your goal is to have fun and make more times than you lose while taking significant heat before expiry, then sell premium and buckle up. You will win and win but overall you will lose Money.
If your goal is to make money, then do the opposite of these tastytraders cause you know you can find liquidity when they put on their trades. The odds are still the same given the markets are efficient. The only way to tilt the outcome is to understand how to manage your money and your emotions with a focus on the end game - Make Money long term.
As Tom has always said, "if you think we are wrong, take the other side of the trade - I dont care". Now he does care if you use his brokerage - cause either way he wins!
Don't let those that disagreed run you off ET. I for one appreciate different ideas and opinions.
There are many ways to skin a cat, I have seen traders made money going short and traders made money going long. One trader I know specializes in shorting AAPL options and made a lot of money over more than a decade and never had a losing year (but he had a method and did not do his trade mechanically).
I believe a lot of the posters here are professional traders and have lots of experiences and successes trading, I (we) should pay attention to what they said.
Regards,