duff..
i didnt mean to imply that you are somehow blind to similarities.. thats not the case at all.. its just that when faced with something new, your mind is much more likely to notice differences first..
rtharp..
=) i dont know you well enough.. duff and i have been in a few "discussions" so ive read more of his stuff..
its pretty easy to tell if your mind is predisposed to matching or mismatching.. take out 1, 5, and 10 dollar bills.. now, lay them on the table so that they are all visible.. get a sheet of paper and write 10 things about their relationship..
a matcher will see that they are all US currency.. they are the same size.. they are in the same language.. they are all made of paper, etc..
a mismatcher will see that they are all different values.. that maybe one is face down while the others are face up.. etc..
generally, people people tend to be matchers and analytical types are mismatchers.. but we are all a combination of both.. its just that one is usually more dominant..
i used to use this all the time in my sales job.. its important to be able to anticipate that a mismatcher will disagree with you.. and its helpful to know that you can be more direct in your leading of a matcher.. but its not a holy grail, just a technique that can be used to increase the odds of a sale..
-qwik