Quote from Hook N. Sinker:
I recall buying Yahoo, Inc. stock symbol YHOO about 1 week after the initial public offering, about July 1996. It was only 50 shares. I used yahoo.com at work and really liked it. It seemed like a critical thing, like a telephone book for the internet. I remember trade journals reporting that internet traffic was doubling every month. No one around me seemed to notice. If something doubles every month then in about two years it can be really big.
About that time I was reading Nicolas Darvas' book "How I Made 2 Million Dollars In The Stock Market" and I remembered the part about "there is no reason to sell a rising stock". Anyway the price of YHOO stock went down from about $ 25 / share to about $ 17 / share in the spring of 1997. Then the price values began rising and traded a few months between about $ 20 and $ 25 per share. Then the price values broke out of the trading range to new record high values. I recognized a cup and handle price chart formation and it was like a CANSLIM textbook example. This was about September 1997. I was a trend follower then, using about 2 or 3 month lowest price trailing stops or 50 day moving averages but I decided to let this stock run, allow for greater volatility. The price increased to about $ 90 / share. I recall a 3:2 stock split about then. Then the Long Term Capital Management and Russian Debt crisis of about September 1998 occurred. YHOO price decreased to about $ 70 / share and I bought more. As the crisis passed and stock prices increased YHOO appeared as a market leader. YHOO split again 3:2. I held 200 shares at an average price of about $ 9 / share.
Then the market went nuts. I remembered Mr. Darvas' words "there is no reason to sell a rising stock". I held. Price would increase 5 points a day, 10 points a day. In about one month price increased from $ 200 to $ 300 / share. Then price increased from $ 300 / share to about $ 400 / share in a week. It seemed everyone in the world wanted to buy YHOO and I was the only one who might sell. Price rallied $ 20 / share in one day and then an additional $ 20 / share the first hour of trading the following day.
I remember reading in Market Wizards how Michael Marcus would sell if volatility and momentum became insane. I recall Jesse Livermore exiting his trades if panic suddenly appears. I thought the time had come. I sold into the climax top. The date was 4 January 1999.
I bought at about $ 9 / share adjusting for splits and sold almost at $ 400 / share for about a 4000 % profit.
It was one of the most intense experiences of my life.
Later I bought a house on the beach with some of the profit. The profit was so big it paid for all my losses for my entire trading career.
YHOO price then proceeded to double, printing a high price of about $ 800 / share.
All I had to do was follow the long term trend. If I did not sell into the climax top, if I just followed the trend I could have made a lot more money. A three month low price trailing exit stop was all I needed. I did not know it then.
But I know it now.