Originally posted by cashonly
OK, I gotta ask this question. How does Heartland retain GOOD traders?
I mean if a trader really learned to trade and was making good money for the firm, why wouldn't he go to another firm that gives the trader 100%? What would the advantage be to staying at Heartland?
1) There's a certain style that's suitable for prop trading, and places like Heartland teach that style. More size, more scalping, more tickets. You couldn't trade that way as a customer because the commissions would kill you, but trading prop that way rewards you.
2) Heartland retains GOOD trades because you don't HAVE to trade prop. You have 3 options at the point you become a GOOD trader... you can trade prop, you can trade semi-prime (put up your own money, get 10-1 buying power, negotiate a ticket deal, and take home 80%), or trade completely as a customer (put up at least 50k, get only 4-1 buying power, negotiate a ticket deal, and take home 100%).
As you can see, Heartland is a very flexible firm. There's really no reason to go elsewhere unless you negotiate a MUCH better ticket deal.