Originally posted by Gene Weissman
Just a note. The next time the Ultimate Fighting Championship is in Las Vegas, I am going to have Jeff Dewitt(ECHOTRADE) and Don Bright(Bright Trading) fight it out to see who has the lowest rates. On the serious side, splitting pennies is getting a little silly.
I try to concentrate more on service, systems etc. I am going to sit out this price war on the sidelines, hopefully with no collateral damage. I think traders should concentrate more on trading. If you can't make money at .01 per share, then rates are probably not the problem. Of course Jeff & Don are friends , but I think everyone gets the point.
Thanks, Gene, I always like levity in a thread that's getting a little tense. Like L&W, VB keeps commissions competitive but adds value in other ways. We choose to add value by increasing a trader's profits through development rather than finding new ways to slice the commission dollar.
As far as ECN's, VB is still mainly a listed trading firm. I am most interested in anything the ECN's can do to truly compete with the NYSE. I don't hold out much hope, though. As Don Bright said in a post earlier, the NYSE does a phenomenal job, and I think the ECN's have their work cut out for them in grabbing part of the NY pie.

And, BTW, just where did you get that url of "stocktrade"....I really like it!!!