create tension and problems
then offer self-serving solutions
its all explained here:
<embed style="width:400px; height:326px;" id="VideoPlayback" type="application/x-shockwave-flash" src="http://video.google.com/googleplayer.swf?docId=449294564876413449&hl=en" flashvars=""> </embed>
http://video.google.com/videoplay?docid=449294564876413449
then offer self-serving solutions
its all explained here:
<embed style="width:400px; height:326px;" id="VideoPlayback" type="application/x-shockwave-flash" src="http://video.google.com/googleplayer.swf?docId=449294564876413449&hl=en" flashvars=""> </embed>
http://video.google.com/videoplay?docid=449294564876413449