MCD is in big trouble. May not exist in 5 years

If you are short MCD, you can sell covered PUT for the strike price of 94, and 94.5 expiring this Friday. Bid/ask for 94 is 0.09/0.14 and for 94.5 is 0.15/0.21
If you are long or believe MCD will not drop to below 94.5 by this Friday, you can still sell the options and get a good premium.

MCD is trading at 96.15 now.
I read your post in April when MCD was at 94+, bought long calls. Saw your post on short squeeze when it was at ~100, quickly closed my long positions.

Thanks and appreciate your tips. Tell us when we should go back in.
 
I read your post in April when MCD was at 94+, bought long calls. Saw your post on short squeeze when it was at ~100, quickly closed my long positions.

Thanks and appreciate your tips. Tell us when we should go back in.
I am happy that we both are constantly making profit. You claim it, I prove it. Check out the attachment.
 

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I am happy that we both are constantly making profit. You claim it, I prove it. Check out the attachment.

Ok, but if MCD close above 96 dollars (we are close), trade is dead. Back again to 100 dollars.

CM

mcd2.gif
 
Ok, but if MCD close above 96 dollars (we are close), trade is dead. Back again to 100 dollars.

CM

View attachment 153697
How did you get that $96 story? Sorry to upset you but the option is Call 97 and the premium that I got was 1.07 so I am safe till 98.07 and there is only one day left. I can cover it at 4 cents now but I want all of it. 4x17=$68 is a nice dinner in a luxury restaurant !!.
 
Ok, but if MCD close above 96 dollars (we are close), trade is dead. Back again to 100 dollars.

CM
Appreciate your comments.

So, what should one do?

I am already out and waiting for the next move. Should I go long again or move on to the next opportunity elsewhere?

I am not good at tech analysis but do study fundamentals carefully. From what I read about the turnaround and my visiting the local M restaurants, the new menu is confusing, expensive (for those going to MacD) and hard to follow. During my time there not a single customer ordered the "make your own". Many of the stores looked tired, the service was the same: slow. I think the stock price will languish but I don't think it will go out of business in 5 years.
 
xandman,

No, didn't see the 24 hr breakfast menu where I am. I was at MacD yesterday for lunch at 11:30. No more breakfast menu on the board. Heard they were testing it only in San Diego?
 
Did you notice the 24 hour breakfast menu? That was implemented by the CEO, who led the top performing UK markets.
I cannot buy it or it may not be effective in long term. On TV, it was mentioned that profit margin for a breakfast sandwich is much less than a burger ($0.85 cent vs $1.8) so if they sell more breakfast sandwich that might chip away from their burger sales. That is what was said on the report and they are not my words.
 
Their margins are a lot better now than before the last recession. I don't even see a noticeable dip during the last recession.
 

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