Mr. jnbadger,
Extremely good observation. I do not know about the past 15 years however perhaps I can shed some light on the past 16 months which appear to have been extremely difficult.
I attempt to go with free trials when possible so as to gain knowledge of their style and to especially see how they handle loosers. I find you can tell more about someone from their loosing trades than from their winners. I have gained more knowledge from free newsletters and made better trades than with paid subscriptions over the past 16 months. My personal experiences with different services over the past 16 months are;
Jon Najarian ($400.00+ monthly): he talks a great game, lays out the plan and fails to execute...no exit strategy...no money management...I would like to be more specific but can not without divulging everything he talks about
Trading Floor Pro ($50.00 monthly): very knowledgeable about the markets, totally blindsided when the markets recovered on thin volume, usually jump in too early
Put & Call Tactician, Ken Treister: honest, excellent exit strategist, good money management, tries to hit too many homeruns when a base hit would suffice
Wave Strength Report (free): Excellent commentary, Adam Lass is one of the best technical analysts, the rest of the writers are competent, exit strategies are good, this publication has only a few of the trades of the paid subscribers and it is delayed, but still tradeable.
Options Investor (30 day free trial): excellent commentary, far too many trades per daily issue, winners and loosers were about even during the summer last year.
Big Trends, Price Headly (free daily email): very knowledgeable, good technical analyst, very clear and calm thinker in stressful market conditions. This free email does not have any trades within it. Have not tried his paid service ...YET.
BY George, Neil George (free daily email): he sorts thru all the financial news and puts it into the proper perspective. Another clear head during stressful times. The best word to describe this man is INTEGRITY. When his publisher promotes other writers thru his email column and if it is garbage he will say so. Or if a company is doing bad things he is not afraid to speak out.
Short Term Update, Steve Hochberg (under $50.00 per month): elliottwave commentary and chartist, overall he has a lot of difficulty getting the wave count right so that it is tradeable. He does offer several possibilities of wave count, but when money is on the line you had better be right.
Daily Market Update, Nirvana Systems, Ed Downs (free daily email): good market commentary, picks are based upon good chart patterns, excellent educational tutorials...they do not
offer trades, they just show you charts with patterns and tell you what may be coming...you make the decision
Schaeffers Research, Bernie Schaeffer ($99.00 per year, Market Gold): these research tools are excellent, online commentary is good. He has several free emails that are worthwhile reading. My account rep is Matt Appenzeller and I find him helpful, courteous, easy to talk with, quick to answer the phone or promptly returns calls, and not overly aggressive as a salesperson. I went with free emails for over a year before subscribing.
This is not the complete list of all I have personally tried within the above time frame, however it is a good sampling. Hope this helps answer some of your questions and perhaps supplies some insight into different services that I have tried.
I try to have an open mind and will look at anything (software or service) that will make me money. I just attended a Wizetrade D&P show (presenter was GBW) and am considering investigating that software. I have found someone that tells me that he does not work for them and he is averaging 69% winning trades with their software.
frank