Quote from FreakofNature:
Ya but you kind of need a broker to own the blue chip ETFs....
Or are you saying the risk lies if the cash is not invested in the brokerage account?
FoN
You don't need a broker to own ETFs, you need a broker to buy them. As long as they are in your name (not 'street name') in a cash account (not a margin account), they are yours regardless of whether the broker goes bust or not.
Remember to keep electronic and paper copies of the purchase note, and your account statements, in at least 2 physically separate locations, so you can prove ownership in the event of liquidation, brokerage records being hacked or wiped etc.