Quote from hels02:
There are several reasons why this stock is not moving... and yes, it DOES have to do with PR, Fundamentals, Splits... it's a culmination of reasons, that include those.
But for a lot of people (including me), remembering Yahoo do the $105 to $5 dive in 3 months is enough to simply stay away.
As for earnings, Google makes a fortune on placement and click throughs.... with no slowdown in sight.
People think, Google is FREE, it's a search engine! How the hell does that business model make any $$, where's the ads? The ads are what you are pulling UP when you type in a search term, and it's so seamless and sneaky that you don't realize that a large chunk of your first page 'search' is PAID FOR ADS unless it's an obscure term with a keyword no one wants to buy.
Everyone who has a website knows what click throughs are and what search engine placement is... it's big bucks, but all those bucks pass through Google first.
If everyone loses money in the world, they're not going to change their search habits on the net, and actually, the UNEMPLOYED will spend MORE time on Google feeding their revenues than the employed. Google is nearly recession proof.
But we should already know that reality is not what drives the market, fantasy and hype is a huge part of stock market pricing.
Bottom line, Google isn't sexy.