Why? If the stock didn't sell off, who cares? Maybe their board said "Let's lead the way. We're not gonna feed the fire of this ever growing social media assault on large U.S. corporations (for whatever the whiner flavor of the day is)... and even dignify this with a response."JnJ is a behemoth of a company..i dont expect them to take a hit...but they need to act fast because people are saying JnJ exec said this...facts dont matter he retired..his name is linked with JnJ and they need to have their PR office act fast.
Smart move.