Hi Guys,
WhiteOut56 -- Pair Trading was developed by Morgan Stanley in the 80s..it's not a new strategty, but an increasingly popular strat over the last few years as it is a more risk averse style of trading, providing a constant hedge in all market conditions (up/down/sideways).
Craig/boffster -- Chronos Technologies is a software company, specifically designing pairs trading applications, namely Iris. Software companies sell software. The "edge" is the unmatched capabilities of Iris in the pairs trading realm..which we in turn provide to the trader. However, in addition we also provide education, free workshops, a free chatroom, free trade callouts, all to accelerate the learning curve. We want to see traders succeed and continue to enjoy and use our software. The model is not based around a revolving door.
I'm a trader; been a trader for a long time. Aside from Chronos and my personal trading, I've been a fund manager and private equity manager for years. I want to see guys succeed in this business, not disappear. If I can provide something that I see working (which obviously I do), and has been working for decades with only further expansion opportunities ahead...well, that's what I'm doing--that's what WE are doing at Chronos.
Of course ultimately it's up to the trader to stay on top of their pairs, and use settings that make sense. That is why we offer an endless amount of continuous education and a live trading forum (chatroom, twitter, direct phone support, etc) to help each user succeed.
Thanks for the interest.