I don't want to swat at a hornets nest here, as most people on this thread seem to dislike RTD, but think of it this way.
Look at Jeff Greene, John Paulson, and others who shorted sub-prime, betting against the all mighty real estate market, and made out with billions.
NO ONE expected RE to fail, not even the once great Lehman, and Bear Sterns.
A lot of money can be made betting against the market, but it should be done with strong rationale behind it.
Because a stock went "Too far too fast" IMO, doesn't quite cut it, for a good enough reason to short something, but if his decision was based more off fundamental facts, then I can see that.
KON