Hi,
I wonder if someone has experince selling technical research to hedge fund/banks? There are plenty of small providers which are nominated here (eg.Adcock Analysis):
https://www.technicalanalyst.co.uk/awards/winners-and-finalists/
They must have a way of doing this.
Do you just create a newlsetter and send some valuable content to such firms - some very valuable content - hoping they come and subscribe (or unscubscribe)?
This is the only option that I see now - apart from cold-calling them - or does this work as well?
1) You a member of the Society of Technical Analysts or have been a member in the past ?
2) Have you given any
in person lectures to the professional industry side for the Society of Technical Analyst or as a representive of a professional firm you worked for in the past ?
3) Do you have prior employment with a financial institution ?
I ask the above questions because one of the winners
(James Dima) is similar to your user name dima77. If that's in fact you,
Regardless, if
yes to any of the above questions...that's what you use to promote on your website. If no to all of the above...call calling will not help unless within your financial network you have a personal friend (not online friend) that can open the door for you.
In addition, I'm sure you know that most financial institutions have their own technical reseach team as in its "in house" which is something you probably are aware considering the example you mention is
Adcock Analysis...an independent researcher...a member of the Society of Technical Analysts with former employement with a financial institution.
You say you have a website, mimic the website of the independent researchers like Adcock Analysis if you have similar like credentials.
Yet, call calling will only work if you have some of what those independent researchers have in their background (bio). Next, to get them as professional clients...you're going to have to offer your service for free for at least a year and then hopefully your research was used by the financial institution and they continue using your research for a fee.
Realistically, call calling (soliciting) will only generate a few professional clients even if you offer it for free. Those few will only continue using your research if its proven to be better than the research of others they are also using and you'll need to maintain a relationship with the specific professionals at those firms especially when they leave the firm and go to another firm...that's your professional social network...
never publicly write about the specific individuals you're working with at those professional institutional firms.
P.S. Do not let anyone
bait you into posting your website link here at Elitetrader.com (ET) even if your business is only aimed at financial institutions and
not at retail traders.
P.S.S. The Society of Technical Analysts in the past has been a sore spot here at Elitetrader.com because there was a group of popular/active members here that frequently debated (argued) that financial institutions did
not have a technical analyst department. A few even went as far as to say those that win the awards or finalist at the mentioned financial institutions (e.g. Goldman Sachs) do
not hire employees with TA backgrounds for the sole purpose to provide TA research for the firm. Many went as far as to say that those mentioned at the awards was just for
marketing purposes only to attract new investors to the financial institutions because those firms never actually use TA.
In fact, a few members of the Society of Technical Analysts stopped posting here due to the debates a long time ago.
wrbtrader