Just found an IPO I plan to invest in
https://www.sec.gov/Archives/edgar/data/1841644/000121390021022408/ff12021_picsltd.htm
Picpay (PICS) is a great Brazilian payment app company. Its like the WeChat of Brazil, except for the Chat part. As a regular user of this app I cant pass this opportunity. These guys know how to keep up with technology and innovate, they have been exploding since Covid19. In a big city almost everywhere you go you can pay with the app, and users tend to become fans of it due incentive bonuses (cashbacks) they give (which is similar to the Amazon playbook of losing money to build a giant fan base)
"Household name in Brazil
We believe we are a household name in Brazil. Our brand was recognized by 68% of Brazilian adults surveyed by Google/Kyra/MosaicLab in August 2020. We also ranked first in the “Top of Mind” survey of payment apps and digital wallets in Brazil conducted by Ginger between December 2020 and January 2021. When asked which brand of payment app or digital wallet came to mind, approximately 26% of respondents in this survey named our application, placing us ahead of PayPal (25%) and MercadoPago (7%), among others, In addition, we were named the “Best Super App,” and “Best Fintech” in Brazil by a popular vote conducted by IBest in 2020."
They are playing the tech game right, lose money, expand like crazy and achieve network effects/first mover advantage. Anyone in Brazil can download this app and have a bank account, with very little documentation. Its like Bitcoin for Fiat, they bank the underbanked
But I also think there is the chance that they will enable crypto inside their app. Venmo and the Cash app are showing its the way to go, I think there is a decent chance they will join given how up to date on tech they are. If they do crypto, then this thing will go to the moon. I dont know when they would do that and whether the Central Bank would let them (Crypto exchanges have no issue getting banking services in Brazil so its a good sign) but I think they want to.
I plan to buy a few percent, add a bit more if it tanks and then put a large trailing stop (60%) and ride it for as long as possible