Gillette: Get Woke, Go Broke

Frederick Foresight said:
So the question arises: why do they feel personally targeted when Gillette simply seeks to distinguish good behavior from bad and tries to celebrate the good?
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Because that's not what the ad is. It's complete propaganda on multiple levels. They even created their own made-up, ridiculous, supposedly 50's style sitcom.
 
Frederick Foresight said:
I'm not the one boycotting, cupcake.
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You're the one who's clearly brainwashed and virtue signaling like there's no tomorrow, fairy princess.

And I'm still waiting for the equivalent "Is this the best women can get?" commercial. I could easily create without being as one-sided or filled with propaganda as the Gillette ad. So where is it?
 
MKTrader said:
You're the one who's clearly brainwashed and virtue signaling like there's no tomorrow, fairy princess.

And I'm still waiting for the equivalent "Is this the best women can get?" commercial. I could easily create without being as one-sided or filled with propaganda as the Gillette ad. So where is it?
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WTF are you talking about. The ad was an extension of their old slogan. Seriously, were you dropped on your head? Because it would explain a lot.
 
At least one good thing came from the ad. This is a very high quality meme. :D
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Frederick Foresight said:
What I find especially fascinating is how you guys conflate positive masculine behavior with bad behavior and assume that they are the one and same. Why else would all the machismos be offended by an ad that rejects specifically negative behavior?
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You have waaaay too much time on your hands.

It's a matter of demanding (for lack of a better word) WHAT we should and shouldn't think is what a lot of people have a problem with. Few people want to see politics in a stupid ad or in sports or in anything else.
 
athlonmank8 said:
You have waaaay too much time on your hands.
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Sorry, who's the one boycotting here?

athlonmank8 said:
It's a matter of demanding (for lack of a better word) WHAT we should and shouldn't think is what a lot of people have a problem with. Few people want to see politics in a stupid ad or in sports or in anything else.
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The ad is placing demands on you? Really? Are you channeling your inner victim?
 
Frederick Foresight said:
Sorry, who's the one boycotting here?

The ad is placing demands on you? Really? Are you channeling your inner victim?
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Not me. Like I said, I could care less. I don't mind the product. But the ads are annoying.

No, I'm referring to the bigger picture. There's no debate with the left. It's only demands. It's all the crazy liberal garbage that gets jammed down everyone's throat day in and day out. No one cares.
 
d08 said:
I think they're blaming the woke crap but it's actually that their products are crappy and overpriced compared to competition. It's a nice cover.
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Which is why the CEO's actions and comments are so perplexing to me. Shaving isn't specific to a demographic. Nike's customers lean heavy to a couple demographics. Gillette is a stellar consumer products brand with a legacy that dates back to 1900 - why would you gamble with that using a risky social activism advertising campaign? Sheer stupidity. All downside and very little upside :banghead: So of course - you take a $5.64B loss and the knives are out. That's how Boards form Executive Search Committees and your career gets decimated. SMH...
 
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