The U.S. Food and Drug Administration authorized the marketing of seven e-cigarette products in the United States through the premarket tobacco product application pathway. Following an extensive scientific review, the FDA issued marketing granted orders to R.J. Reynolds Vapor Company for the Vuse AltoPower Unit and six Vuse Alto tobacco-flavored pods, which are sealed, pre-filled, and non-refillable (Vuse Alto Pod Golden Tobacco 5%, Vuse Alto Pod Rich Tobacco 5%, Vuse Alto Pod Golden Tobacco 2.4%, Vuse Alto Pod Rich Tobacco 2.4%, Vuse Alto Pod Golden Tobacco 1.8%, and Vuse Alto Pod Rich Tobacco 1.8%).
"While the FDA is authorizing the marketing of these tobacco products in the United States, it does not mean these tobacco products are safe nor are they FDA approved. Additionally, this action is not an authorization or indication of appropriateness to market these products as modified risk tobacco products."
To date, FDA has authorized 34 e-cigarette products and devices, including the seven authorized today.
R. J. Reynolds Vapor Company is part of Reynolds American Inc., which itself is a subsidiary of British American Tobacco (NYSE:
BTI).
