This actually might not be a bad deal with some fun money.
You can buy the Jan 2018 $4 calls right now for $1.74.
Fitbit has no debt, enterprise value of 500M, .65 price/sales... and they have experience working with the FDA and healthcare providers.
AAPL is trying to get into the wearable diabetes monitors.... and they are in the buying mode. Fit looks cheap.
.... ya never know.
I think its a safe roll of the bones.
$5.44 as I type.
Of course I didn't buy any of these.
If it hits $7.50 this week; that would make these a double.
Closed at $6.96 Friday.
The FDA announced Tuesday that Fitbit was one of nine companies chosen for its “digital health software pre-certification” program.... https://www.fda.gov/NewsEvents/Newsroom/PressAnnouncements/ucm577480.htm
I think somebody's gonna buy em.
Lots of large call purchases lately too.
I would not be short Fitbit, as tempting as it may seem up here after the recent run.
My guess is... the show is about to start.
Its about time too.
