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Quote from spindr0:
Spread and commissions are always a factor because you have to overcome them just to break even.
If you're trading at Scottrade at $14 a round trip, that's the first thing that you're doing wrong. One broker offers 1/2 a cent per 100 shares and it can be even lower if you go unbundled and provide liquidity. One dollar per round trip (or less) is a HUGE difference from $14.
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Quote from 1a2b3cppp:
Where can I get that rate?
1/2 cent per 100 shares? So if I buy like 700 shares of SPY it would cost me 3.5 cents?
Sorry for the misstatement. It's 1/2 a cent a share which translates into the one dollar per round trip that I mentioned. Technically, even that's not true since there's a minimum charge of $1 per trade so a 200 share trade would cost $1 each way for a total of $2 for the round trip.
The only way that Scottrade et al would be better would be if you're buying > 1,400 shares so the $7 is less than the 1/2 cent a share (I'm assuming that Scottrade doesn't have a low share limit at that rate).
A big advantage of the 1/2 ct a share is that you can scale in and out w/o penalty. 1,400 shares done at once is $7 and 1,400 shares done 200 at a time is the same $7. At Scottrade, modified orders after a partial fill and limit orders filled across different days will result in multiple $7 charges. 1,400 shares done 200 at a time (7 trades) would be $49. Commissions can be very significant if you're not careful.