Let's come back to the basic:
What is the purpose of trading and of any business in general ? it is to achieve a positive outcome on long runs, that is to say on average probability * win/loss must be > 0.5.
In statistic decision field one distingish the true value and the estimated value of parameters. The true value can never be known for sure and must be estimated by data sampling and knowledge.
So how do you estimate the probability and the win/loss ? The most common approach is to say that at any time a person without specific knowledge knows nothing about the direction of the market so that probability = 0.5. So if the probability is equal to 0.5 then the only mean to achieve a ratio better than 0.5 is to have a win/loss ratio that is consistently over 1.
I could develop and write a book so for short I will just pinpoint about what one should be careful about: in statistic field, one know that it is very difficult to achieve a sampling without biais especially in human field. So the probabilty of even 0.5 could in fact be overestimated at least for some people for as one with experience knows, market goes againts the majority so that it could even explain why a monkey could do better than some human

. Another pundit is believing that the win/loss ratio is consistent. It is consistent for a rather long period of time then can degrades severally because of market "efficiency" which is like the efficiency of a casino that let you win most of the time and then ripped you off.
So the problem is not about how to calculate the win/loss ratio, it is about how to determine a consistent win/loss ratio estimation for probability law only valid if consistency is achieved. This is a question that in Statistical Process Control in Quality field one try to answer. Many people including ingineers don't grasp probability field only calculation aspect whereas it is rather an epistemological problem, that's what Walter Shewart, Statistician of Bell telephone labs and father of Quality Engineering has criticised about statistical use in PRACTICAL industry before he came with his new approach which he often refers to as Philosophy of modern statistical control. Even today in quality enginering newcomers have nver cope with the spirit of the father and commit the same error of approach.