Bloomberg
Cotton Record Price Lifts Costs for Gap Denim Supplier, Fun-Tees
November 04, 2010, 12:54 AM EDT
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By Leslie Patton
Nov. 4 (Bloomberg) -- A doubling of cotton prices since Feb. 1 may mean more expensive clothes, sheets and towels as textile mills including Indiaâs Arvind Ltd. and retailers such as Next Plc pass along higher costs to their customers.
Next, a Leicester, England-based clothing retailer, said yesterday it will raise prices as much as 8 percent in the first quarter because of the jump in costs. Ahmedabad, Gujarat-based Arvind, the worldâs largest denim maker and a supplier to jeans maker Levi Strauss & Co. and Gap Inc., have raised prices by as much as 15 percent, Citigroup Inc. economists Rohini Malkani and Anushka Shah wrote in an Oct. 11 report.
âWe will have to wait and see if further price increases to reflect future cotton prices ultimately cause demand destruction,â Delta Apparel Inc. Chief Executive Officer Robert Humphreys told analysts on an earnings conference call on Oct. 28. The Greenville, South Carolina-based owner of Fun-Tees Inc. and sportswear maker MJ Soffe Co., plans to charge more for catalog and private-label clothing, he said.
Cotton futures surged to $1.392 a pound yesterday in New York, the highest price in 140 years of trading, on signs that dwindling global supplies wonât meet mounting demand from China, the biggest user. Cottonâs 79 percent gain this year was the biggest on the Standard & Poorâs GSCI Index of 24 commodities.
âRetailers are going to be forced to up their prices,â said Andy Ryan, a senior-risk management consultant at FCStone Fibers & Textiles in Nashville, Tennessee. Consumers probably wonât see the increases until after the holidays, he said.
Consumers may pay as much as 2 percent more for cotton apparel including denim in 2011, said Kim Kitchings, a senior director at Cotton Inc., a research and promotional organization for the industry in New York.
Low-End Buyers
Buyers of low-end products, where profit margins for retailers are thinnest, will be the hardest hit, said Armelle Gruere, a statistician at the International Cotton Advisory Committee in Washington.
The increased cost of cotton may boost the retail price of an average pair of jeans by about 40 cents, Gruere said. âFor $10 or $15 jeans, youâll notice the difference,â she said.