Quote from Trader7793:
I hear and understand the arguments against shorting/buying puts on a successful company. When I got to work, I was thinking of buying the July 125 puts this morning (monday July 2nd) as Apple was up about a $1.40 in premarket at one point. I expected it to open up about 3 or 4 points, but then it sold off in pre-market and managed to open lower and fall about 2 points once it opened. It managed to come back some, but was weak all day. The fact that it opened lower and had somewhat good news threw me off and I passed on getting long the puts, but I wonder if it was held up by mondays strong market. The question is how much of the iphone is already priced into the stock at the current level? Is the stock on its way to 115 or 135 in the next few days or weeks? All that one can do (who does not have inside info) is make what they believe to be an educated guess...and to be honest, upon further reflection I realize that I cannot even do that in this case.