AAPL Apple: iPhone falls short of target-
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AAPL Apple: iPhone sales fall short of O2 target - FT (161.36 ) -Update-
FT reports sales of Apple's much-hyped iPhone in the UK have fallen just short of the expectations of O2 (TEF), the mobile operator that is the exclusive network for the handset. O 2 said shortly before the iPhone's UK launch on Nov 9 that it expected handset sales of 200,000 in the first two months, but people familiar with the situation said the actual figure for the first eight weeks was about 190,000. Some analysts, who had regarded the original 200,000 prediction as a conservative estimate, added that Apple may have to cut the iPhone price in the UK if it wants to maintain sales momentum.
FT reports sales of Apple's much-hyped iPhone in the UK have fallen just short of the expectations of O2 (TEF), the mobile operator that is the exclusive network for the handset. O 2 said shortly before the iPhone's UK launch on Nov 9 that it expected handset sales of 200,000 in the first two months, but people familiar with the situation said the actual figure for the first eight weeks was about 190,000. Some analysts, who had regarded the original 200,000 prediction as a conservative estimate, added that Apple may have to cut the iPhone price in the UK if it wants to maintain sales momentum.