I think that the reason that some people find this confusing is because they think of the chance of a coin being flipped H 9 times in a row and then multiply it by .5 to get the answer for ten times in a row. Don't forget though that once you state that the coin has already come up H 9 times in a row then the chance of that happening is 1. so all the math you need is (1) (.5) = .5

