Buddy I do not know non linear spread modelling or similar fancy stuff, but if this guy is right, a time has come when trade positions will not be merely taken on fundamental or technical variables but strange and exotic facts like how many folks in starbucks order a type of coffee on Mondays and/or what percent of people sleep in more than 2 hours on saturdays etc. etc.
Now how such facts are going to determine the price of IBM stock is a matter of statistical modelling. These models will eventually tell them strange items like " when this happens then on thursday trading there is 90% chance of IBM stock gaining more than 1%".
In the last 10 years, artificial intelligence based algorithms took over more than 60% of trading jobs and in the next 10 years "statistical intelligence" based algos will have a major showings in the order flows.
HOWEVER !! these models are based on the data from the past ONLY. Thus any new "outlier" type variable hits on above IBM example on thursdays trading, then all "exotic variables" can go out of the window and IBM stocks dips instead and stops are taken out at the light speed of the algos.