Quote from heilbronner:
but the same was true for KKD, this irrational Krispy Creme thing.
I dont have a problem to short these krispy creme kind of stocks.
Good trade on GOLD which as you say was very much overbought. But you do need to be very careful with the KKD's and GOLD's of the world. Obviously CMGI was a bad joke but if you had shorted it in 1997-2000 you were in big trouble uless you were in and out.
Here are some comments from an article in TheStreet.com.
"Not that shorting Krispy Kreme -- despite its cult status and its heady valuation
-- is necessarily such a good idea.
"This is the quintessential example of a stock I would never short," says Bill
Fleckenstein, president of Fleckenstein Capital and a noted short-seller. "I
don't short stocks just because they're overvalued. I particularly stay away from
stocks that are crowded [with shorts] like this one. I've seen this movie too
many times before." An overvalued and overloved stock can always get more
overvalued, more overloved. As its shares run higher, anyone who has gone
short has to worry about losing money. Some will cave in, rushing to buy back
the stock they have borrowed, and in so doing sending the price ever higher. If
short interest is high, a short-covering can send a stock appreciably higher.
That's something like what's already happened with Krispy Kreme. Much of its
big jump has been the result of rolling short-covering -- some people throwing in
the towel and buying back the shares they borrowed, others borrowing those
shares as they come back on the market, and so on. "The amount of people
that lost money trading this stock," says Gruntal director of equity trading Sam
Ginzburg, "could fill Giants stadium."
His advice to those who would get involved with Krispy Kreme, on either the long
or the short side: "Don't do it. Don't trade this stock. Leave it alone. Give your
money to charity."
And another thing is that GOLD has a small float and trades on thin volume so if this really started to go against you (new discovery? or whatever), you'd maybe have no where to run and hide. Just some thoughts.