Ah right, I see what you're saying I think. Trump, Soros, Buffet are kind of household names, most people would invest with them even without looking at how they were performing simply because everyone knows those people make money, it's a given.
Are we there yet? No, well I'm not anyway! I guess it's all relative though, if I lost 10% next week would clients panic? I doubt it as over time they've made money, but would a new investor give me funds just by my name alone, no, definitely not!
It's like anything though, we automatically trust and feel safe with what we think we know. But then when big names like Northern Rock in the UK or UBS, Citigroup, and Swiss Re are mentioned in the news, multi-billion dolllar writedowns, banks having to be bailed out of trouble by Central Banks, housing markets collapsing, and the R word, you suddenly realize that perhaps they're not so safe and trustworthy after all, maybe the only safe place for our cash is under the mattress! If by 'are we there yet' you mean have we lost confidence in the banking and investment system then I would say yes, we're there pretty much!
I think I've lost the thread a bit here, what were we talking about again?