Comparing MRK to MO makes a case for the shorts, not the longs. When politicians, lawyers & judges went on their Jihad against 'Big Tobacco' in '99-'00, MO shares dropped over 70%.
MRK is currently down about 38% since Vioxx got pulled.
Also note that MRK's p/e is around 13.6. <b>MO got all...